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03/24 2011

DL542: Will Brinson on NFL’s PR Madness. Plus: Actual Madness (March Style)

Posted by Dan Levy.

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Will Brinson and I talk about the ridiculous PR battle between the NFLPA and the NFL. Is either side winning? How has social media and the instant-reaction media world we live in changed the way this lockout is being covered, and how the participants are acting…and reacting.

Look, you can’t begrudge the players for talking, or Tweeting, about the injustice they feel has been brought upon them and you can’t blame them for hijacking news during the first weekend of the NCAA Tournament when they’re trying to make sure they still have jobs, but you’d think the league, itself, would have more understanding that IT’S NOT ALWAYS ABOUT FOOTBALL. Forcing legalese down our throats isn’t helping.

That said, the more we see football players in suits and not helmets and pads, the worse the PR battle gets for them. We love the guys in our favorite uniforms. The guys in suits, yelling about money? The average fan can’t relate to that.

So there’s a lot of lockout talk, but mostly talking about why we’re talking about the lockout in March when there still won’t be football until August. Yes, so meta of us.

But we also talk about March Madness! And after Brinson and I touch on who he has in his bracket, I give a little more breakdown of what games most people will watch this weekend (I use the word sexy in a basketball context far too often) and pick who I think is going to get to the Final Four. I’m still almost chalk.

Thanks as always for listening.

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Posted on March 24, 2011 at 6:31AM

 

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